Our Services

Performance Marketing

Drive measurable growth for your FMCG brand with our data-driven advertising expertise. We leverage top-tier ad channels—Google Ads (Search, Display, YouTube), Meta Ads (Facebook, Instagram), and Programmatic—to reach high-intent shoppers and maximize ROI. Our approach includes:

• • Strategic Campaign Setup: We build campaigns around FMCG-specific keywords and audience segments, ensuring your ads resonate with the right consumers.
• • Creative & Copy Optimization: From attention-grabbing creatives to compelling ad copy, we A/B test continuously to improve click-through rates and lower cost per acquisition.
• • Real-Time Analytics & Bid Management: Using tools like Google Ads Manager and Optmyzr, we adjust bids, budgets, and targeting in real time—minimizing ad spend wastage and maximizing conversions.
• • Transparent Reporting: Our custom Looker Studio dashboards track every metric—from impressions to purchase—so you see exactly how your FMCG products perform and where to invest next.

Marketplace Growth

Expand your FMCG footprint across Amazon, Flipkart, Quickcommerce, and other key channels with a full-service growth strategy:

• • Listing Optimization: We craft keyword-rich titles, SEO-friendly bullet points, and enhanced content (A+ Content or storefront pages) to boost discoverability and conversions on Amazon, Flipkart, and Quickcommerce.
• • Advertising & Promotions: Through Amazon Sponsored Ads, Flipkart Ads, and platform-specific Quickcommerce promotions, we manage bids, budgets, and creative placements to secure the Buy Box (or equivalent) and drive higher sales velocity.
• • Inventory & Brand Registry Support: From FNSKU management and Brand Registry enrollment on Amazon to adherence with Flipkart’s catalog requirements and Quickcommerce listing guidelines, we keep your products in stock, compliant, and protected against unauthorized sellers.
• • Data-Backed Expansion Roadmap: Leveraging marketplace analytics—search term reports, competitor benchmarking, and seasonal trend data—we identify new channels, pricing strategies, and promotional windows to scale your FMCG brand efficiently across Amazon, Flipkart, Quickcommerce, and beyond.

Shopify Development

We design and build high-converting Shopify stores and D2C platforms specifically for FMCG brands. Leveraging deep industry insights and technical expertise, our e-commerce solutions deliver seamless, on-brand shopping experiences that boost conversions and foster customer loyalty.

From custom theme design and responsive development to conversion-rate optimization and performance analytics, we manage every facet of your online storefront—so you can maximize sales and delight your customers.

UI UX Design

Create intuitive, on-brand digital experiences that drive FMCG conversions. Our user-focused process ensures every interaction delights shoppers and boosts sales.

• • Research & Personas: Understand FMCG consumer needs and behaviors.
• • Wireframes & Prototypes: Validate user flows before visual design.
• • Visual & Interaction Design: Build responsive, engaging interfaces aligned with your brand.
• • Usability Testing: Gather shopper feedback to refine layouts and CTAs.
• • Design Systems: Develop scalable component libraries for consistent, future-proof designs.

Packaging Design

Stand out on crowded shelves with FMCG packaging that marries form and function. Our packaging solutions captivate consumers, communicate your brand story, and meet regulatory standards—driving purchase decisions at first glance.

• • Concept & Branding: Develop packaging concepts that reflect your brand’s values and appeal to target shoppers.
• • Structural Design & Dielines: Create functional, shelf-ready structures that optimize shelf impact and protect product integrity.
• • Artwork & Graphic Layout: Craft eye-catching visuals, typography, and color schemes aligned with brand guidelines.
• • Regulatory Compliance: Ensure all designs include required labeling, nutritional info, and legal markings for your market.
• • Prototyping & Print Specs: Produce mockups and detailed print-ready files for seamless handoff to manufacturers.

D2C Strategy

Unlock higher margins and foster customer loyalty by selling directly to FMCG consumers. Our end-to-end D2C approach builds lasting relationships and maximizes lifetime value.

• • Market Analysis: Identify trends, competitors, and white-space opportunities in your D2C segment.
• • Customer Journey Mapping: Design seamless paths from discovery to repurchase—ensuring frictionless experiences at every touchpoint.
• • Pricing & Revenue Models: Develop competitive pricing, subscription offers, and bundles that boost customer retention and profitability.
• • Subscription & Loyalty Programs: Implement recurring-purchase models and reward schemes that deepen engagement and encourage repeat buys.